Knight News Challenge

The Knight News Challenge accelerates media innovation by funding breakthrough ideas in news and information. Winners receive a share of $5 million in funding and support from Knight’s network of influential peers and advisors to help advance their ideas.

Throughout 2012, innovators from all industries and countries are invited to participate in three challenge rounds, each with focused topics on emerging trends.

Round 1 - on networks - is closed, and the winners will be announced June 18.

Round 2 - on data - will be open May 31 - June 21. We’re looking for new ways of collecting, understanding, visualizing and helping the public use the large amounts of information generated each day. Winners will be announced in late September.

Details on Round 3 will available later this year.

Anyone, anywhere can apply for the challenge - whether for-profit start-ups or non-profit ventures. For more information on a variety of topics - from guidelines for for-profits, on intellectual property licensing, open source software and more - visit our FAQ.

latakoo Makes Video Simple: Send, Share, Collaborate, Network with Video Content

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1. What do you propose to do? [20 words]

Speed up, simplify, economical sending and sharing of large video files from anywhere to aid journalists and others.

2. Is anyone doing something like this now and how is your project different? [30 words]

Slow or expensive methods of video delivery exist, but latakoo is fast and inexpensive. We speedily send, share, download, and transcode large video files and provide public and private distribution.

3. Describe the network with which you intend to build or work. [50 words]

latakoo interfaces with all manner of social media and video management companies. latakoo pushes video to Facebook, YouTube, and Box. We are also building ways to directly interact with CDN’s and secure file transfer  management systems. It’s faster to use latakoo, instead of uploading directly to any of those systems.

4. Why will it work? [100 words]

Escalating video usage online and through smart phones creates need for simple video sharing and management. According to a forecast by Cisco, two-thirds of the world’s mobile data traffic will be video by 2016. latakoo works on smart phones, tablets, and pc’s. Storing video on dispersed personal devices without search function is frustrating. latakoo offers centralized storage of all videos with easy search function. And, with social media proliferation, sharing video comes with concerns about privacy. latakoo offers private or public sharing, allowing users to choose. latakoo is an end-to-end video platform that also transcodes files to several editable formats. 

5. Who is working on it? [100 words]

Journalists and technologists created latakoo. The founders, both journalists, are passionate about giving content producers ways to disperse and monetize video. Paul Adrian, a former television investigative reporter, left his job to return to school at Harvard. Adrian’s goal was an entrepreneurial solution for the business of journalism. Jade Kurian was among the first to join a pioneering television network that broadcast international news content in full high-definition. Leading development is Ben Werdmuller, one of the world’s top social media experts. All three are passionate about journalism and want to give everyone an easy way to use and leverage video.   

6. What part of the project have you already built? [100 words]

 We have already built a web-based video management system, but we are just developing integration into other web-based systems and file-based networks, laying the groundwork for latakoo as a video platform. We have developed an upload tool (software) that users download onto their computers to convey their video files fast and in high quality. latakoo’s web service allows users to share video through e-mail, Facebook, YouTube, and Box, to download video in a variety of editable formats, to create collaborative folders, to add notes, to comment, and to attach files to video. 

7. How would you sustain the project after the funding expires? [50 words]

We expect to grow revenue quickly as we unveil an incentive-based marketing campaign. Our freemium model rewards users who introduce latakoo to more users, helping us to build audience and revenue. We have also raised funds through investments, and latakoo is already used by paying television customers throughout the country.

Requested amount from Knight News Challenge: $500,000

Expected amount of time required to complete project: 6 Months for full Integrations, although a working and montetized service already exists.


Total Project Cost: $ 4 Million (1.3 Million already Raised Email: paul@latakoo.com for investors page password)

Name: Jade Kurian
Twitter: @latakoo
Organization: latakoo, Inc.
Country: USA

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